Bradford College wanted to increase applicants for its College places across a range of courses. Harrison Mann developed a strategy to utilise PPC, Facebook and Online Display to drive students looking for a course in the new school year. Harrison Mann developed a secondary branding campaign to increase awareness of the range of degree courses that the college offer.
All campaigns were Geo targeted using data provided by Bradford College to ensure we targeted areas that students typically apply. We also devised a strategy to help penetrate areas that traditionally have a low take up rate to promote the College further.
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