Any website designer will tell you that ecommerce platforms are a whole different ball game in comparison to traditional websites, and just how responsive and seamless a platform is can dedicate just how successful the online shopping experience is for your customers.
With online sales growing dramatically year-on-year – the UK ecommerce sector reported a 16.2% growth last year alone – making sure your ecommerce platform is in tune with your business, your wider industry and its customers is vital.
In 2015, 77% of internet users in the UK made a purchase online, a fact that has made our humble island a leading market in Europe. And whether you are looking to sell online for the very first time or upgrade your existing platform, making your website better than the rest is integral to your online success, and we’re pleased to say you’ve come to the right place.
As a Shopify and WooCommerce specialist, we are trusted by companies big and small every day and assist them in getting more from their online shop and wider representation, but we understand that as a business, finding the best eCommerce solution for your brand and its needs isn’t easy. Small businesses in particular have budget constraints that really do stop quality and efficient eCommerce website design in its tracks but there are a variety of cost conscious and effective eCommerce solutions that can help your company achieve success in its target marketplace and beyond.
Knowing how to source, integrate and use eCommerce platforms is one easy way to increase your online sales, and with our expertise, you can develop your business quickly with minimum investment and guarantee performance and success, even in a rapidly evolving digital world like this one.
Our eCommerce designers use only the best platforms to power your online store. The Harrison Mann team has tried and tested a variety of eCommerce platforms to unlock powerful advantages for its clients, and we now recommend and utilise two – WooCommerce and Shopify – each of which has its own benefits depending on your unique business requirements.
For start-ups and businesses with smaller budgets Shopify offers numerous advantages in comparison to other shopping cart platforms. The reasons why Shopify works for our clients and your customers include:
Other features that come in handy when using Shopify as your ecommerce platform:
It’s not just new ecommerce websites that Shopify helps to create. Our Shopify setup experts can help you adapt your existing site and embed a Shopify shopping cart so you can take advantage of all the benefits detailed above.
The WooCommerce plugin is another platform that we call upon to ensure our clients discover the powerful features and options that they need to launch or cement their business in the eCommerce world. Like Shopify, there are several benefits that can be harnessed, these include the following:
By choosing WooCommerce your online store will join some 7 million others – a fact that makes the platform the fastest-growing and most active open source community on the web – and with comprehensive customer support and documentation available around the clock you will always know where to turn if you have any queries about your WooCommerce experience.
As a dedicated WooCommerce agency, our designers and developers can also assist with ongoing support, not just with WooCommerce but with the bigger eCommerce picture.
At Harrison Mann, we understand that every minute you are offline can have an impact on your ROI that’s why our processes for developing eCommerce websites have been finely tuned to ensure not just a quality, seamlessly finished website but a cost effective and time conscious turnaround that suits your business requirements. Whilst every project that we deliver is different, and our service works to cater to the individual needs of each business we work with, below is the typical 8-step process that we follow:
Whether we meet you in person or liaise over the phone, our team knows how to ask all the right questions and, more importantly, listens intently to ensure that we understand your requirements and website goals implicitly.
Once the brief has been established it’s up to our team to communicate a vision that is worthy of your business and delivers across all of your objectives. During this part of the process we will work with you closely to discuss all the finer project details, including design preferences, deliverables and project timeline. Once details have been confirmed, work can begin after 80% of the project fee has been received.
Our eCommerce designers will then work with the brief and proposal to bring your vision to life. From visual elements like branding, fonts, colours and layout to your website’s customer journey, responsiveness and usability, every factor will be considered to ensure your website is not only visually stunning but functions flawlessly. During the site design phase we will liaise with you, with the final mock-up able to be revised once if necessary.
Now our boffins can get to work converting your designs into what will be your eCommerce website, with the content you provide – we can arrange to have content written for you – used to populate its pages.
Whilst most of our clients are happy with what we create before this stage, we understand that you want your launch, or relaunch, onto the web to be perfect, that’s why we provide two rounds of revisions.
Once the amends requested by you have been made, our development team can then perform functionality, cross browser and device testing. Each aspect of the website will be vigorously tested to ensure your customer base’s experience is a memorable one, for all the right reasons, and you can benefit from increased engagement site-wide.
After a final site run-through with you, and once the platform has been approved and the remainder of the 20% fee received, your website can be launched.
Our service doesn’t end when your website goes live, we offer ongoing support beyond the content management system (CMS) manuals that we can pen and provide. Our full service agency is just that, and we can assist with your website maintenance, hosting, content, SEO, social media, PPC, email marketing, reputation management, infographics and graphic design requirements.
Choosing from our recommended WooCommerce or Shopify eCommerce platforms is just part of the bigger picture when it comes to defining the basics of your online store. If you are taking payment online, then finding a payment gateway that suits your business requirements and your consumer needs is vital.
To make it easy for your customers to pay for your products, we work with a selection of payment gateways, applications that enable payment to be taken securely and simply. Once your customer proceeds from your shopping cart to process their order, your payment gateway takes the lead to verify billing details, confirm available funds via your customer’s preferred payment method, approve requests and, one point every business loves, take payment.
Our chosen payment gateways include:
Our eCommerce designers take your business requirements into account to decipher the payment gateway that is right for you, considering your budget, customer type and customer location as primary factors. For instance, if most of your customer base lives in China, then WorldPay would be the recommended payment gateway for your company thanks to its expanding global reach, multi-currency payment processing and international support network. Whilst for small or start-up businesses looking for a simple hosted gateway that allows eCommerce store owners to get started quickly without the complicated process of site integration and merchant account setup, PayPal is a popular choice.
All the payment gateways we use offer the highest level of security for your business and its customers, and can fully support your WooCommerce or Shopify page design.
We aim to be as transparent as possible when it comes to pricing, and whether you are a start-up business or larger company, our pricing structure remains the same, with great results guaranteed with every project. We offer a selection of eCommerce website design packages to clients based throughout the UK and worldwide. Each project comes with the addition of us adding in 10 products for you, we can of course add them all in for you, however there will be an additional charge for this due to the time it takes.
Using a pre-defined eCommerce website design template our experienced and creative designers will work with you to adapt the template to your business needs. Our budget friendly Shopify and WooCommerce Set Up package incorporates basic branding, your company colours, custom fonts and other factors to make the eCommerce template format your own and fully recognisable to your customer base.
There’s nothing basic about this eCommerce design package; our designers work with you one-on-one to create a bespoke platform that satisfies your business requirements and yours alone. By choosing our eCommerce Basic package you will receive a tailormade 10-page website complete with blog section, custom design and features that are fully responsive on mobiles, tablets, desktop and other devices.
Whether you choose to power your shop using WooCommerce or Shopify, your ecommerce website will incorporate a single photo gallery, testimonials section and contact form. Sell up to 100 products using the PayPal payment gateway, whilst having the power to:
Our eCommerce website design packages just get better, and with our eCommerce Professional option you can not only harness all the features detailed in our eCommerce Basic package, but maximise your sales potential even further thanks to unlimited pages, unlimited photo galleries, structured data markup, team members section, portfolio pages and unlimited contact forms. Again your website and its design will be completely bespoke, and unlike with our eCommerce Basic package, you aren’t restricted by the number of products you can sell, leaving your business to grow and grow.
Other features to expect from our eCommerce Professional option include:
Are you an agency or digital service looking to outsource your eCommerce website design to a trusted partner? Our WooCommerce and Shopify experts can assist and have already helped countless agencies with our white label services for eCommerce.
We are also able to populate your website with your text, images and content for an extra fee – if you`d like us to do this then please let us know when you contact us with your project requirements