Posted by Michelle in Content Marketing

A Look Ahead: How Will Content Marketing Evolve in 2018? [Infographic]

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Content Marketing is something which can often be awkward if you don`t have a plan in place. It really pays off to look to the future in order to embrace a winning strategy. The infographic below shows the trends that are expected to be in full swing by the end of 2018, giving you the edge to keep your customers coming back for more and shunning the competition.

Here are some of the most important trends for your business, which include:

  • Social media’s popularity.
  • Personalised content and it’s important role.
  • Live streaming’s significant influence.
  • Brand ambassadors’ focus.
  • Transparency as a key factor.

Read on to find out more about the roles of these new technologies and aspects of business, and to discover exactly what will push your company to the forefront of modernisation in content marketing.

A Look Ahead

Source – Pennington Creative

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