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Link Building: How to Get it Right

Link Building: How to Get it Right

Some may think SEO is all about including the right keywords in your web copy. Others say that link building is dead, however for the foreseeable future Link Building is the key for SEO. Ultimately there are many factors which affect your search ranking, and one of those is the number of links to your site found on other websites. But not all backlinks are [...]

How to Use LinkedIn Ads to Market Your Business

How to Use LinkedIn Ads to Market Your Business

Have you got a social media campaign that stands out across Facebook, Twitter and Google+? Great. Are you making the best use of Pay-Per-Click (PPC) advertising using Google AdWords? Even better. But there’s one more place you could be marketing your business online with great success, and that’s LinkedIn. This post will tell you the why, what and how of advertising on LinkedIn. Why should [...]

How to use Social Media to Increase Sharing of Your Website and Blog Content

How to use Social Media to Increase Sharing of Your Website and Blog Content

When it comes to your social media marketing effort, increasing your social sharing of the content from your website and blog is paramount to your success. Effective content marketing requires the most number of eyes to see your text, images and video. So, it is important for you to get what makes your business special out to the public, and to be more specific to [...]

How Will Google’s Mobile-Friendly Algorithm Update Affect Your Website?

How Will Google’s Mobile-Friendly Algorithm Update Affect Your Website?

Is your website design mobile-friendly? It’s a question many people are asking. Google hopes the answer is a resounding “Yes!” It’s such an important topic, that in its latest algorithm update, Google announced it would be taking preference to sites that have a mobile-friendly design. Websites that aren’t mobile-friendly by April 21, 2015 will likely see a significant dip in their Google search rankings.  If [...]

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